Mic Launches First Major Content Marketing Efforts with Cole Haan and Cadillac Partnerships


NEW YORK — August 26, 2014 — Mic (formerly PolicyMic), a leading news and media company for young people, announced today that they have launched separate campaigns with Cole Haan and Cadillac.

The new partnerships represent the first major content marketing efforts for Mic, which reaches 19 million monthly readers with stories that help millennials stay informed and make sense of the world. Each brand is sponsoring a different series that will engage Mic’s young, educated audience with inspiring stories about leadership, innovation, and entrepreneurship.