This Bigoted CEO Just Gave Millions Of Americans a Reason to Boycott Italian Pasta

Impact

There's pretty much nothing that could ever convince me to stop eating pasta. I don't usually advocate for anything that's low-carb (unless it's accompanied by a sizzling high-carb side) but today I'm left with no other choice. You'll want to switch to squash spaghetti, too, once you hear what the CEO of Barilla, the largest distributor of pasta in the world, has just said about gay people. 

According to a report from the Independent, Guido Barilla recently went on La Zanzara, an Italian radio program, and got all mean girls on the LGBTQ community. He blatantly confessed that he would never portray any gay people in his commercials. "I would never do an advert with a homosexual family … if the gays don’t like it they can go an eat another brand," he claimed.

Bucatini...more like "bigottini" (Source: ValentinaFineFoods).

Then, he discussed the importance of family, because we all know anyone who identifies as gay has never been born into one. "For us the concept of the sacred family remains one of the fundamental values of the company,” he continued. 

As if that wasn't enough, he proceeded to attack the monstrous same-sex parents who dare offer orphaned children a warm and loving home. "I have no respect for adoption by gay families because this concerns a person who is not able to choose." Yes Guido! We all know that kids who grow up with straight parents got to choose them prior to their birth! More importantly, WHAT DOES THIS HAVE TO DO WITH PASTA.

One of the many images circulating on Twitter (Source: Aljazeera).

Then, in an attempt to calm down the predictably huge backlash, he added insult to injury and got all misogynistic on our butts.

"I’m sorry if my comments on La Zanzara have created misunderstanding or polemic, or if I’ve offended anyone. In the interview I only wanted to underline the central role of the woman in the family," he said.

Nailed it. Because we all know homosexuality is just for boys!

Whatever you identify as, join the worldwide boycott and let this offensive CEO know that homophobia and misogyny will never sell. Share this story and join the conversation on Twitter using the trending hashtags #BoicottaBarilla and #NotBuyingIt.

Will you be boycotting Barilla or buying from their largest competitor? Let me know on Facebook and Twitter.

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